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Was Your Web Design and Development Project Successful?

After completing a major Web Design and Development project, sometimes it’s just good to call the project over. After all, a few months of living and breathing Web messaging, graphics, colors, functionality, functionality, and more can make you anxious that your project is, looks good and works as you would expect.

It is very important, however, to look back and see how successful the project really was. Each project will have a different success rate, and sometimes the goals will change a little along the way, but here are some things to help you decide what your Web Site Design and Development project achieves what it wants.

1. Review the old work that needs to be done

Is that the first thing that needs to be done? For example, if a requirement of your Web site project is that you allow paid subscriptions, does your new website have that?

Second, does paying for registration work the way you originally wanted?

Finally, does the workflow created for your new website work well with the business and market that your organization exists in?

If you answered “yes” to all three of these questions, that’s great – you and your web design and development company can stock up on resources and create an action work that is what you want.

If you answered “no” to one or all of these, there are two possibilities: either your goals may have changed during the project or your project did not succeed in that area have the needs easily fulfilled.

The first case (target change) is nothing to worry about. Many times some goals or specifications can change while you are in the middle of the project. It is important to be aware of “scope creep” or asking for work above and beyond what was originally agreed upon, as this can affect both the schedule and the The total cost of your project, but you must ensure that the products you need. end up with what your organization really needs. Much of this can be determined by going through the Request for Proposal (RFP) writing stage, and by working with your web design and development company to see all the possibilities. additions or changes to your RFP document.

If you answered “no” and your needs and wants do not change, it is a problem. Why doesn’t your website have these functions you want? Is there a miscommunication between you and the contracting company? Are the rules not clearly written? Are you unable to review the completed website before the ‘last flight’ of products are available to view? Just as important, how to fix this problem?

2. Ask a sample of customers and colleagues

Another way to measure your Web Design and Development project’s success is to ask the opinions of a group of people who know you and your business goals. Given that these people have an understanding of your business goals and what you do, they can give you advice on what’s going well and what can be improved.

It’s not a bad idea to get some of these people involved much earlier in the process. A Beta testing group is a great way to make some final text and image tweaks to your page. Be careful not to let people’s preferences in colors, spacing, fonts and other factors affect your vision, however. Pay attention to the bigger idea behind their comments. Don’t follow the advice of someone who says “I hate the orange color you used for your registration buttons,” find out that the registration button itself is easy to they search. Even if they don’t like the color, the important thing is that they can get through the registration process, not the buttons are shaded to their favorite color.

3. Review your Analytics

Before you launch your new website, make sure you have statistics of people who interacted with your old site. This is important to determine if you have improved the process or not. Sometimes the goal of a project is really just to fix the look and feel, and that’s perfectly fine. If, however, the goal is to drive more sales conversions, get more email addresses, or something like that, you need to have historical data to evaluate. Check to see if your changes are working.

Google Analytics, is cheap (it’s really free) and easy to use. It’s an easy way to get instant feedback on how many people are getting to your site, where they’re going, and often, what they’re doing on your site.

4. Do Research

Sometimes friends and colleagues who know you and your organization won’t be able to take that step back and give you the perspective that someone who doesn’t know you can. . If necessary, find a way to test some new eyes and see what they think. See if they can get a great idea of ​​what you sell by just spending a few minutes on your website. See if they can contact you easily using the directions on the site.

5. Do a Self-Assessment

What about your website will you change after going through this process? Chances are, it’s not something you would have thought about before the whole process began. Don’t be hard on yourself for taking care of something that you only see after getting your website up to date, but instead be realistic. Is this a good step for you and your organization? Was this what was agreed upon from the beginning? Are your customers responding better to new design and functionality? Are you getting positive feedback from colleagues who regularly review your site? If so, congratulations!

These 5 factors should help you decide whether your Web site Design and Development Project is successful. Make some notes about everything and see what can be easily changed, and spend a little time to see if some of your list may not be necessary after all. When you spend a few months living and breathing a job like this, it’s easy to get stuck in the minute details, but give it a little thought and time and you’ll see that your first plan there is more wisdom in it. Take some time to let the new design come to life and review in 1-2 months. You will probably have some better ideas later, and you will also know that many of the things you have are the best.

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